Overview
HOK (formally Heelmuth, Obata + Kassabaum) is the largest architecture-engineering firm in the United States. The firm has more than 1,600 professional staff employees across a global network of 23 offices and is active in all major architectural specialties. They have designed buildings all over the globe and major stadiums in the
USA. They are leaders in sustainable designing.
Challenges
As a major architecture design company with sustainable solutions in mind, HOK is always looking to be the leader in “green” build & design by using state-of-the-art products. Water softeners pollute our environment with brine discharge while wasting lots of water.
Solution
Various architects of HOK have spec’d numerous ScaleBlaster units on buildings over the years.
Installed
2000-2010
Outcome
The initial installations of ScaleBlaster that were spec’d by HOK were on the University of California – Davis, as shown in the photos. All of the units have performed as advertised, given end users an eco-friendly, maintenance and salt-free alternative to hard water problems.

Founder and Co-Owner of Clearwater Enviro Technologies
Jeff Conway is the founder and co-owner of Clearwater Enviro Technologies, which opened in 1989 from the city it started from – Clearwater, Florida. The first product line was the Clearwater Pool Systems with Apollo 11 astronaut Buzz Aldrin as it’s company spokesman. In 1995, the electronic water conditioner ScaleBlaster was added to the product line. Jeff was born in Auburn, Indiana but grew up in Fairfield, Connecticut. He is a graduate of Florida Southern College in 1978 and has resided in the Tampa Bay area ever since. Several products have evolved over the years, making the company the largest manufacturer of mineral ionization equipment and electronic water conditioners in the world.
